Yardistry is a premium outdoor living brand specialising in gazebos, pergolas, and garden structures. With high-ticket products in a competitive US market, we built a dual-channel strategy — Google Shopping for high-intent buyers and Meta for upper-funnel prospecting. Custom labels segmented by margin concentrated budget on their highest-value SKUs, driving significant AOV improvement.
"The Merchant Center feed optimisation made a much bigger difference than we expected. Product data became cleaner, campaigns felt more structured, and the overall Shopping performance improved steadily after the rebuild."
Jets.com partnered with EstgoMAX to improve lead quality and reduce wasted spend in the competitive private aviation market. Their campaigns were attracting inconsistent and low-intent inquiries across expensive keywords. We refined audience targeting, rebuilt campaign structure around high-intent search behaviour, and optimized landing page alignment to attract more serious charter inquiries from affluent travellers and corporate clients. The result was lower CPL, stronger lead quality, and a significant increase in premium high-intent inquiries.
Dashield Protection sells premium automotive protection products online in a highly competitive paid search space. We tightened their keyword structure, eliminated broad match waste causing irrelevant clicks, and launched Performance Max with strong audience signals from their customer list. Meta Ads ran dynamic catalogue ads targeting car enthusiasts across Facebook and Instagram.
Rosemary Home is a curated home decor brand with a strong Instagram following but weak organic search visibility. We built a complete technical SEO foundation — fixing crawl issues, implementing product schema, and creating SEO-optimised category pages targeting commercial-intent keywords. Meta Ads ran dynamic catalogue retargeting, capturing warm Instagram audiences that weren't converting on first visit.
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Wowbeds sells premium beds and mattresses online with a large product catalogue across multiple price tiers. High-AOV products need precise bidding — we implemented Target ROAS smart bidding calibrated to their margin thresholds, segmented Shopping campaigns by product category, and enriched their Merchant Center feed to improve visibility in comparison shopping results.
MidNight Angels by PC is a premium sleepwear and loungewear brand with a passionate community and a strong brand voice. We built their paid social strategy from the ground up — creative-first Meta campaigns with UGC-style ad formats, lookalike audiences modelled from their best customers, and dynamic product retargeting for cart abandoners on Facebook and Instagram.
Crysta IVF is one of India's leading IVF clinic networks. Operating in a sensitive and competitive healthcare vertical, we built tightly-structured Google Search campaigns with precise keyword targeting and strict negative keyword lists to eliminate irrelevant traffic. Conversion tracking was calibrated to actual consultation bookings. SEO focused on informational content capturing patients at the early research stage.